Circular Working System to Be the Prime Focus for Multinational Companies in FMCG Packaging

While the single-use plastic bags are banned, action is initiated for including the FMCG (fast moving consumer goods) packaging in the ambit of EPR (extended producers responsibility). Manufacturers of FMCG packaging are planning to deal with packaging needs by means of regular plastic and bubble wrap sheets. This initiative by FMCG packaging manufacturers has turned out to be a must, especially in developing countries such as India, as the government is striving hard for curbing plastic menace. Manufacturers utilizing chemical in packaging and in their products might be brought under the EPR.

FMCG Packaging Giants to Firm Up on Developing Reusable Products with ‘Loop Service”

FMCG packaging giants such as Carrefour, Coca-Cola, Nestlé, Unilever, and Procter & Gamble are taking immense efforts in contributing towards beginning of a trial project regarding collection of empty packaging at the homes of their consumers for re-use purposes. The FMCG packaging giants are mainly working towards reducing wastes, thereby creating circular working system. Some of the leading multinationals in FMCG packaging and distribution are planning to begin the project under the name ‘Loop’. The trial project is expected to be launched soon in Paris initially, and later in New York. Cities across the US, UK, Japan and Canada are in talks to follow the suite before the end of 2019. In order to make re-use possible, manufacturers in FMCG packaging will begin using modified containers.

For instance, companies such as P&G, first to join the trial project have created aluminium bottles for the Pantene Shampoos and manual toothbrushes, which holds replaceable heads. The used toothbrush can be taken by Loop and recycled easily. Apart from this, the innovative FMCG packaging might also be utilized for sanitary pads and diapers.

New Patented FMCG Packaging Caters to the Growing Demand for Reducing Product Waste

Some industry experts have taken immense efforts in developing all-new patented FMCG packaging design, beneficial for food, personal care as well as various other tubed and bottled products. This in turn enables consumers in enhancing product usage by reducing waste. The patented frustration-free FMCG packaging offers the customers with sustainable packaging, keeping away from harming the environment as well as a distinct FMCG packaging that can set brands apart from their competitors.

On a broader perspective, the all-new FMCG packaging enables customers in fully accessing the interior walls of consumer bottles with ease, after which can be closed and locked, in order to preserve the leftover contents, sparing the need for cutting the bottles open. This new FMCG packaging is beneficial for any dispensing container material, which eventually helps in reducing product waste.

Braille Friendly Packaging to Take FMCG Packaging to a Whole New Level

Braille friendly packaging has been taken up as a major development in the new age FMCG packaging, which is invented for easy access as well as recognition of the bottles, mainly benefitting the visually impaired. In order to enhance consumer experience, FCL (Future Consumer Limited) launched the exclusive FMCG packaging, extremely beneficial for ThinkSkin, body wash brand. This is mainly in line with company’s vision for representing FMCG packaging 2.0 industry. Technological advancements is likely to offer manufacturers for experimenting not only with core company products but also with the packaging methods. In the long run, FCL is expected to develop products that holds unique differentiation from the ones currently available in the FMCG packaging market.

New FMCG Packaging Design Flaunts British Heritage

England-based Walker brand has recently revealed its all-new FMCG packaging, targeted for its crisp products, which has the design celebrating British heritage. The new design is expected to roll out exclusively across the wide-ranging flavors of Walker with matte and glossy finishing, which in turn helps to keep the pack outstanding in the supermarket shelves. With the premium and modern FMCG packaging design, the company is expected to elevate its position in the FMCG market on a global basis.

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About Ismail Sutaria 10 Articles
Ismail is a seasoned packaging consultant, with over five years of industry experience. Ismail’s consulting experience also comprises consumer goods, and materials landscapes. He has helped numerous organisations with in-depth, accurate research reports and market intelligence. Ismail is a regular at industry conferences and expos, and has been widely covered in both electronic and print media. His key skills include cross-functional team management, competitive benchmarking, opportunity assessment, and macroeconomic analysis. A few of the industry verticals where he recently demonstrated his skill includes Industrial Packaging, Thermoform Packaging, Plastic Bags & Sacks, Folding Cartons, Digital Printing for Packaging, Moulded Fibre Pulp Packaging, Blow Fill Seal Technology, Bag-on-Valve, Parenteral Packaging and Liquid Packaging Cartons.